LIGHTNING RELEASES: Burlington, ON (1/10/2014) – NOCO Express has chosen ADFLOW Networks as partner for their in-store digital signage. In-store digital signage is the perfect medium for allowing NOCO to showcase their products, enabling them to target consumers with attention-grabbing, effective and distinctive content that enhances the customer experience and leads to increased revenues. Research has shown that people respond best to dynamic messaging as opposed to static images and with this in mind, NOCO is ensuring that they make their in-store experience unique and engaging.
Striving to be at the forefront of technology, NOCO Express views the implementation of digital signage in their convenience stores as an inspiring way to rise above, and stay ahead, of the local competition. Impressed with the variety of existing ADFLOW Networks’ digital signage installations in the convenience store industry, it was the expertise and experience upon meeting the ADFLOW team that made the decision to do business with them an easy one. After a successful pilot, ADFLOW is now equipping stores across the NOCO network in Western New York with digital signage, each with several strategically-placed screens. This enables NOCO Express to engage customers with imagery that is visually appealing and with timely messaging that highlights their fresh food offerings, in-store promotions and monthly advertised specials.
One of the best reasons for choosing ADFLOW is that the content is easily managed in-house from a central location, using ADFLOW’s patented web-based platform for digital media management and distribution. “The ADFLOW system presented the opportunity to far more easily produce and control content creation and scheduling in-house. And we have the talent and knowledge of our business and brand to do it best”, said Liz Erdle of NOCO Express.
Harnessing ADFLOW’s powerful strategies and technologies made a lot of sense to NOCO and has resulted in a much-improved way of promoting their business. “The flexibility that we offer now enables them to change, tailor and update content whenever required so that it is always current, relevant and streamlined for continuity across locations”, said Gary Davies of ADFLOW Networks.
About NOCO Express NOCO Express is Western New York’s premier fuel and convenience retailer. NOCO offers many fresh food and beverage options, ranging from Nickel City Foods, Charlie the Butcher, Tim Horton’s, and Just Pizza. In addition, they also offer many convenient services including M&T Bank ATMs, money orders, pay-at-the-pump, Lotto, free Wi-Fi and fleet fueling. In 2013, they opened 2 of their largest locations to date, offering an expanded array of grocery items as well as fresh produce, in addition to the traditional offerings. NOCO Express has been family-owned and locally-operated since 1933.
About ADFLOW Networks Inc. Headquartered in Burlington, Ontario, Canada with U.S. offices in Chicago, IL, ADFLOW Networks is an industry leader in delivering award-winning digital signage, interactive and marketing solutions to some of the most recognized retailers and brands in North America, all powered by ADFLOW’s Dynamic Messaging System™, using patented AdSecure™ technology. Since 2000, ADFLOW has offered its turn-key solution featuring its software platform together with comprehensive services that help companies reshape their customer experiences. From store design to screen placement, hardware selection, installation, and content services, ADFLOW has become a trusted partner to many Fortune 500 companies. As a result, ADFLOW has grown to be one of North America’s largest Digital Signage and Interactive Kiosk providers.