Fashion brand Raelo is aiming to launch the World’s first 100% vegan monogram handbag collection in November, 2013 in the fight to end animal slaughter for fashion. The collection will be produced when a minimum of £15,000 is pledged via crowd funding platform Kickstarter.
According to PETA, more than 1 billion animals are slaughtered for leather every year. However, with the current state of technology, it is possible to mimic the texture and properties of real leather, unbelievably well.
The collection includes five pieces: Boston bag, travel bag, shopper bag, backpack and tablet case, all of which are made using no animal derived materials. Raelo is the first to combine vegan philosophy with high street monogram style fashion.
The funding project for Raelo Vegan Monogram handbags will run until November 3, 2013. Anyone wishing to find out more about the collection and support this project can do so at: http://www.kickstarter.com/projects/raelo/raelo-luxury-vegan-handbags-backpacks-and-cases
Raelo was founded by Tomas Zalatoris, a 21 year old vegan entrepreneur, who is currently a design student at Bournemouth University in the UK.