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Brand Tango And Perspective Group Launch Brand Awareness Campaign

Brand Tango And Perspective Group Launch Brand Awareness Campaign

by Keisha HaydenJuly 18, 2013

Perspective Group, a global PR & Multimedia company for the vacation ownership industry and Brand Tango, a comprehensive marketing, design, and technology company have collaboratively launched a brand awareness campaign to help inform companies operating within the timeshare industry of the importance of their brand visibility and positioning.

The two award winning companies who are experts in their respective fields recently formed a strategic partnership that enables them to work together on select projects, providing a more seamless integration of brand management and marketing strategies for their clients.

The brand awareness campaign will comprise of a series of print and online advertisements, magazine editorials and online blog posts that will be informative and educational, stressing why now more than ever, there is a need to adapt the way a timeshare brand is interpreted and engaged with by its target audience.

Brand Tango specializes in stunning visual creative and leading mobile and tablet technologies that provide clients with clear brand differentiation; the INTUITION brand marketing service by Perspective Group offers enhanced visibility through content creation and distribution, with enterprise-level social media monitoring and business intelligence analytics. Combined they provide a dominating multimedia marketing solution.
The campaign’s content will be available across many social media and online platforms, but will also be accessible at and editorial content and advertisements will run in all five regional editions of Perspective Magazine, the leading independent trade publication for the timeshare industry.

For more information on Brand Tango visit and for information on INTUITION visit

About Perspective Group
Perspective Group provides the vacation ownership industry’s most comprehensive, independent multi-media marketing and publishing services globally. Products and services range from intensive PR & Multimedia services such as INTUTION, a brand visibility service that includes custom content creation and distribution, social media monitoring, online marketing and brand reputation management, to the Perspective Magazine brand. The group’s five regional trade magazines, which also offer consumer facing member magazines and customized magazines specifically created for clients.

Perspective Group is a media sponsor of more than 30 industry events per year and participates on a number of trade association committees. They also host their own annual industry leader event, the Global Networking Expo (GNEX Conference). For further information please visit

About Brand Tango
Brand Tango is a comprehensive marketing, design, and technology company with clients in hospitality, real estate, financial services and consumer products and services. Relying on their decades of combined expertise, their principals and staff craft brand solutions that deliver measurable results for their clients. Follow them on Twitter @brandtango or Facebook at For more information, visit or call 954-295-7879.

About The Author
Keisha Hayden